Hair salon · HairSalon schema
Hair Salon WordPress theme
A complete hair salon website: 7 pages including 1 service pages, copy written for hair salon, and the structured data search engines and AI assistants read.
The demo runs a real WordPress site in your browser. Nothing to install.
What's included
Pages
- Home
/ - Services
/services/ - Pricing
/pricing/ - Stylists
/stylists/ - About
/about/ - Contact
/contact/
Service and location pages
- Balayage and highlights
/services/balayage-and-highlights/
Home page, section by section
- 1
Hero: Say what you do, where, and how to reach you, with a call button above the fold.
- 2
Trust bar: Licenses, reviews, guarantees and response times, the reasons to trust you in one glance.
- 3
Services: Every service with a short description, each linking to its own page.
- 4
Pricing: Clear starting prices or packages.
- 5
Why us: What makes you different, in three concrete reasons.
- 6
Team: The people customers will meet, with credentials.
- 7
Testimonials: Reviews from real customers, ideally pulled from your Google Business Profile.
- 8
Offer: A specific offer or guarantee that gives people a reason to act now.
- 9
FAQ: Direct answers to the questions people ask before they call.
- 10
Call to action: A closing call to action with the phone number and a second option.
Written for hair salon
The sample business, Juniper Hair Studio, comes with services, trust points and answers you can edit rather than write from scratch.
Haircuts and styling
Precision cuts, trims and blowouts for every hair type and length.
Color
Single-process color, gray coverage, glosses and corrective color.
Balayage and highlightsown page
Hand-painted, low-maintenance dimension that grows out softly.
Curly and textured hair
Dry cuts and styling by stylists trained in curl patterns and textured hair.
Extensions
Tape-in and hand-tied extensions for length and volume, with maintenance plans.
Treatments
Bond-building, keratin smoothing and scalp treatments for healthier hair.
Hair Salon theme FAQ
Is the hair salon theme a block theme?
Yes. It is a child theme of Groundwork, built from core WordPress blocks and theme.json. Every page, header and footer can be edited in the block editor, with no page builder.
What pages does the hair salon website template include?
7 pages: Home, Services, Pricing, Stylists, About, Contact, Balayage and highlights.
Does it add HairSalon structured data?
Yes, with the free Groundwork Local plugin. It outputs HairSalon structured data with your name, phone, address and service areas, plus FAQPage structured data from the FAQ sections on each page.
Can I change the colors and fonts?
Yes. Colors and fonts are theme.json presets, so you can change them site-wide in the Site Editor under Styles.
Does it include a contact form?
WordPress core has no form block, so the kit links calls to action to your phone number and contact page. Add any form plugin to the Contact page if you want a form.
Are the hair salon reviews and stats real?
No. The kit ships clearly labeled sample reviews and numbers so the layout is complete. Replace them with real reviews before launch.