Comparison · checked September 2026
WordPress vs Webflow
Choose Webflow if a designer will build a highly custom marketing site and you are happy on Webflow's hosting. Choose WordPress if you want low running costs, a huge plugin ecosystem, full CMS export, or you are building many client sites from repeatable themes.
| WordPress | Webflow | |
|---|---|---|
| Cost | Free software plus hosting and domain | Starter free; Basic $15/mo, Premium $25/mo billed yearly; ecommerce from $29/mo |
| Hosting | Any host | Webflow hosting |
| Design approach | Themes, block patterns, block editor | Visual CSS-level design tool |
| Export | Full site and database | HTML/CSS code export on paid workspaces; CMS content is not exported as code |
| Ecommerce fees | None from WordPress | 2% on Ecommerce Standard; 0% on higher plans |
| AI | Core AI features since WordPress 7.0, plus plugins | Webflow AI on all site plans (credit-based) |
| Share of all websites (W3Techs) | 40.2% | 0.8% |
Prices in USD, billed annually unless noted, as listed in September 2026. Prices change; check the official pages linked below.
Choose WordPress if
- You want to own everything and pick any host
- You need plugins for bookings, memberships, forms or ecommerce
- You build many sites and want repeatable themes and patterns
Choose Webflow if
- A designer wants pixel-level visual control without writing CSS
- The site is a marketing site that the design team will maintain
- You prefer managed hosting with no plugins to update
Webflow's 2026 plan change
In May 2026 Webflow merged its former CMS and Business site plans into one Premium plan. Site plans are now Starter (free, webflow.io subdomain), Basic ($15/mo billed yearly) and Premium ($25/mo billed yearly), with separate Ecommerce plans and a new Team platform plan for larger organizations.
WordPress vs Webflow: common questions
Is Webflow better than WordPress?
It is better for designers who want visual control on a managed platform. WordPress is better for ownership, plugins, lower running costs and building many sites efficiently.
Can I export my Webflow site?
You can export static HTML and CSS on a paid workspace, but CMS items are not exported as code, so dynamic content has to be moved separately.
How much does Webflow cost in 2026?
Starter is free. Basic is $15 a month and Premium $25 a month billed yearly, with ecommerce plans from $29 a month billed yearly.